Job Purpose: To work alongside the Category Development Manager to deliver the Hozelock UK & International digital strategy and development.

Key Relationships: UK and International Marketing and Commercial Teams; Website agencies; HR and Consumer Services

Key focus areas: UK and international Hozelock websites; Zendesk; Retailer e-commerce sites; Social Media and digital asset creation

Key Responsibilities: Digital asset creation and maintenance of Hozelock’s Consumer and Customer websites. Including, but not limited to:

• Creation and upload of dynamic and engaging content for all websites and Social Media (such as: written copy, videos, photography, adaptation and cropping of images, icons, banners, diagrams, brand pages and A+ content)
• Photography and photo editing for internal use e.g. New starter photos/Fun Days/Ad hoc requirements
• Analyse and improve SEO performance, to drive web traffic and generate brand awareness
• Support and guide stakeholders and web agencies to apply high standards and digital practice for developing web pages
• Manage and develop YouTube content
• Use analytics to report on performance to ensure Hozelock websites are performing for Hozelock and where necessary, recommend improvements
• Own, manage and improve the digital assets database to ensure it is updated, is accurate, meets brand guidelines and ensures all assets are easily accessible to the commercial teams
• Handle customer and consumer website enquiries – resolving any problems as they arise
• Any other projects or duties required, to assist in supporting the achievement of Company objectives

Core Competencies

1. Excellent web and database skills
2. Demonstration of creative flair within corporate guidelines
3. A good appreciation of web design, ease of use and interactivity
4. Excellent problem-solving skills
5. A positive, enthusiastic self-starter and team player, with high attention to detail
6. Proven management of multiple projects
7. Ability to work well under pressure
8. Ability to work to deadlines
9. Ability to work with people at all levels

Education and/ or Experience:

1. Knowledge and experience of photography and video production
2. Competent in the use of Microsoft Office; Apple Mac; Adobe Creative Suite (InDesign; Illustrator; Premier Pro; Photoshop)
3. Competent in the use of CMS systems: including WordPress/WPML and Magento 2
4. PIM/DAM systems
5. Consumer Service software, such as Zendesk
6. E-commerce
7. Creative skills to turn ideas into workable plans
8. Experience of working in a busy, fast paced working environment
9. Foundation degree, HND or degree in web content management; web development or web design preferred, but not essential